In a constantly changing world with major challenges and opportunities, companies are faced with the task of managing the fast pace of the market.
Companies that were still at the top of the list yesterday can quickly fall behind today if they don't continuously adapt to the market. The ability to act proactively and react flexibly to new trends, technologies and competitive conditions is more important than ever. However, established thought patterns often prove to be an obstacle that blocks creativity and innovation.
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We support your company towards a sustainable and innovative future.
In the context of growing competitive pressure and increasing market saturation, both internal and external innovation projects enable companies to overcome operational blindness and gain fresh, unbiased perspectives. The courage for unconventional ideas can be developed that might otherwise never have been considered. These projects help to optimize internal processes, reduce costs and increase efficiency.
When executed correctly, innovation projects are worth the money because they show in which direction markets, technologies and customer needs can develop. They provide valuable insights into market potential, customer segments and previously unmet demand.
At the same time, they can contribute to sustainability by integrating environmentally friendly technologies or processes. These findings form the basis for future strategic decisions and product developments. In addition, new products or services can increase customer satisfaction and strengthen customer loyalty, as customers prefer companies that offer innovative solutions.
We do innovation management. As a former research institute, IFID is closely linked to Darmstadt University of Applied Sciences. In cooperation with the Design Department, we were able to implement a pioneering research project for Stromer — a Swiss company that produces S-pedelecs specially tailored for commuting people.
The aim of the project with students from Darmstadt University of Applied Sciences was to develop pioneering concepts and ideas for innovative services for a Commuter Bike. The provision of Stromer bikes made it possible to carry out user tests and immediately test innovative concepts such as redesigns or the integration of new functions. The project not only opened up new perspectives and visions of the future for Stromer, but also supported networking with committed and talented students.
Our mission is to inspire and support companies to lay the foundations for successful innovation projects. We bring the necessary innovative strength and a breath of fresh air to every project.
For us, innovation is more than just a buzzword — it is crucial for growth and long-term success. We want to spark innovation by creating creative solutions with real added value, based on our understanding of market challenges and our passion for the outdoors.